Celebrating it as its most successful launch to-date in terms of speed to book and number of bookings, community tourism pioneer, G Adventures, is boosting the offering of its new collection of Geluxe premium active adventures.
The Geluxe Collection focuses on being physically active in the great outdoors and features one-of-a-kind accommodation and elevated dining experiences incorporating the flavour of a destination. Like all G Adventures trips, it retains its focus on community and culture, unlike any other programme of trips currently on the market.
The new locations have been selected especially as they can all provide these special kinds of experiences travellers are seeking out in an elevated manner. Departures are available from October 2024 and the maximum group size is 16, with an average of 10-12 people per departure.
Yves Marceau, VP of Product for G Adventures, says the new collection of Geluxe trips is hitting a sweet spot for travellers looking to be both active and comfortable, while enjoying local experiences in the communities they visit along the way.
“The travellers who are booking these trips are slightly older than our usual demographic, with the majority of travellers being aged above 40. It’s especially appealing to female travellers, a high proportion of whom are travelling solo, showing us there was a niche in the market that wasn’t being fulfilled. We’re also seeing a lot of couples looking to connect with other like minded travellers. We’re delighted to be able to provide even more Geluxe options around the world, and at the same time give back to more local people and communities with this new style of travel.
“We’ve taken a lot of care with this collection, curating every experience in a way that provides a balance of activity and cultural immersion. Meals reflect the history and tell the story of the place and its people, with accommodation unique to the location. Travellers will come away feeling personally rejuvenated. as well as connected to the world around them,” says Marceau.
Highlights on each Geluxe trip include at least one “Your OMG Stay” and one “Your OMG Day” on every trip.
“Your OMG Stay” is a stand-out style of accommodation selected for its impressive history, design, or surrounding experiences. These include a stay at Il Ngwesi, Nanyukia – a Maasai community owned and operated lodge in Kenya.
The Geluxe Collection was first announced in November, 2023 with trips in Africa to Botswana, Egypt, Morocco, South Africa and Zimbabwe. Departures for these trips start in May, 2024
Example new trips in The Geluxe Collection that are available to book now include:
Kenya: Cultural Connections, Mt Kenya & the Maasai Mara – From the majesty of seeing the migration of some of Earth’s most incredible creatures, to the magic of being immersed into the bush of the Maasai Mara, this adventure goes well beyond that. Staying at a Maasai owned and operated lodge brings travellers straight into authentic Maasai life with hosts who’ve expertly crafted the experience. This welcome to Kenya sets the stage for a once in a lifetime adventure, full of animals, heart pounding moments, and a profound and enduring connection to the country’s gracious people. Priced from $9,349pp for a 10-day trip from Nairobi return.
